Brad Pitt introduces French Riviera inspired gin
11 May, 2023
Teaming up with former Tanqueray master distiller Tom Nichol, Hollywood star Brad Pitt has launched The Gardener Gin, set to make its debut at the 2023 Cannes Film Festival on 16 to 27 May.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
